March 28, 2017

EKO INICIATIVA participates in a project 'With Tetra Pak packaging to handkerchiefs'

Partners participating in this project are all very committed to recycling and are aware of the importance of closing material loops: EKO INICIATIVA and Lucart with the sustainable paper products Lucart Eco Natural, Tetra Pak - world's leading food processing and packaging solutions company, Ljubljanske mlekarne - the leading dairy and the largest wholesaler of milk and dairy products in Slovenia, and Dana – manufacturer producing bottled water, juices, and spirits.

The launch of the joint project was marked on 29.03.2017 in creatively renovated offices of ABC Accelerator in Ljubljana, which is part of the group ABC Business Acceleration City. All key partners were invited to the event, as well as representatives of the most important media, including those media representatives which are covering the field of circular economy. Members of the young generation were also invited, as part of their future-oriented environmental education, a group of high school students from the Gimnazija Jožeta Plečnika Ljubljana.

Tetra Pak representative performed an interesting demonstration on how easy it is to separate plies of used beverage cartons (UBCs) with the so called pulper. Within a matter of minutes, pieces of used cartons start dissolving in cold water with no added chemicals, simply by rotating in the blender. In just 10-15 minutes, cellulose fibres are completely separated from the plastic and aluminium, ready to be reused. In Slovenia, we still don’t have a producer of such secondary raw materials, however there are larger paper mills within the EU, such as Lucart from Italy, which can ensure stable quantities of UBCs for producing quality products with 100% content of recycled cellulose fibres.

The general public will also be able to actively participate in this 1 month action, in Hypermarkets Mercator across Slovenia. Each time customers purchase 5 beverages in Tetra Pak packages, juices or milk, they will receive a complementary pack of sustainable paper tissues Lucart Eco Natural made from UBCs. This way customers are making their own contribution to closing material loops and participating in day-to-day circular economy.

More about the joint project:žni-projekti/index


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